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The Objects of Affection: Semiotics and Consumer Culture
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The Objects of Affection: Semiotics and Consumer Culture
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The Objects of Affection: Semiotics and Consumer CultureIn this book, pre eminent semiotician Arthur Asa Berger decodes the meanings of common objects of consumption and their perceived 'sacredness' in consumerist cultures. Using semiotic theory, consumer culture is dissected in new and fascinating ways. Author: A. Berger Publisher: Palgrave MacMillan Published: 07 20 2010 Pages: 198 Binding Type: Hardcover Weight: 0. 75lbs Size: 8. 30h x 5. 50w x 0. 60d ISBN: 9780230103726 Review Citation(s): Choice 03 01
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The Objects of Affection: Semiotics and Consumer Culture
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