Grandiose Hair Plumping MousseEach luxe pouf gives hair an exaggerated sense of body and structure, without the slightest hint of crunch. All day memory leaves styles supremely soft yet set, for hair that's thicker, fuller, larger than life HOW TO USE Shake it up, mousse it in, blow it big. BENEFITS Plumps the hair shaft to add volume and thickness Makes hair big, yet soft and touchable Provides heat protection and helps repair and strengthen hair