Data Science for Business: What You Need to Know about Data Mining and Data-Analytic ThinkingWritten by renowned data science experts Foster Provost and Tom Fawcett, Data Science for Business introduces the fundamental principles of data science, and walks you through the data analytic thinking necessary for extracting useful knowledge and business value from the data you collect. This guide also helps you understand the many data mining techniques in use today. Based on an MBA course Provost has taught at New York University over the past