Competitive Strategy: Techniques for Analyzing Industries and CompetitorsPraise for COMPETITIVE STRATEGY "Three overarching game plans that work in one industry after another explain how thousands of real world competitors come out on top." Fortune "American executives are grasping for a logic to global competition. Mr. Porter has given them one." The New York Times "Few books warrant the too common publisher's blurb 'landmark.' This one does. Highest recommendation." Choice "Represents a quantum leap may well be one of
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Competitive Strategy: Techniques for Analyzing Industries and Competitors